Why the Future Looked Better in 1999
Y2K futurism, translucent hardware, chrome interfaces and the optimistic visual language that made technology feel like a place we were excited to go.
GOOD INPUT / Archive
Author: Craig Strachan
Marketing strategist, designer and founder/editor of GOOD INPUT. Craig writes about marketing, business, AI, technology, creative work and digital culture.
How to Compare Two Contractor Quotes Without Losing Your Mind
Compare renovation quotes line by line across scope, allowances, exclusions, timing, payment terms and risk—not just the total at the bottom.
What Should Actually Be Included in a Renovation Quote?
A detailed renovation quote should make scope, materials, allowances, exclusions, payment terms and responsibility clear enough to compare before you sign.
What Should a Business Automate First?
A business-first framework for deciding which repetitive workflows deserve automation before you buy another AI tool.
How Much Should a Small Business Actually Spend on Marketing?
A practical framework for setting a marketing budget based on revenue, margins, growth goals and the economics of acquiring a customer.